Yala Pay: Streamlining Payments in East Africa

1 minute read

Yala Pay started in Somalia and expanded to Kenya, offering businesses a seamless and secure way to manage transactions. I worked on creating a WordPress landing page and ensuring a consistent user experience across the website and Flutter mobile app. Additionally, I supported SEO optimization and Google Ads campaigns to increase visibility and user acquisition.

Type

Payment Platform

Stack

WordPress
Flutter
React
Node.js
PostgreSQL

Code

Private

Live

View Site

Yala Pay Website

Project Purpose and Goal

Yala Pay started in Somalia and expanded to Kenya to provide businesses with streamlined payment solutions. The project aimed to develop a scalable payment platform that would support efficient, secure transaction management across web and mobile platforms.

The focus was on ensuring a seamless, unified experience between the WordPress-built landing page and the Flutter-based mobile app, creating a consistent look and feel for users across devices.

Problems and Thought Process

Many businesses in Somalia and Kenya lacked a unified payment system that could manage various payment channels securely and efficiently. The challenge was to:

  • Provide a simple yet powerful solution for business owners.
  • Ensure data security and compliance with industry standards.
  • Support multiple payment gateways for diverse transaction needs.

User Experience & Feature Integration

  • Designed a cohesive UI/UX that matched both the landing page and mobile app.
  • Integrated POS systems, bulk payments, and diverse payment gateways.
  • Ensured real-time transaction tracking and data synchronization between the backend and frontend.

Web Stack and Explanation

Yala Pay’s platform was built with a combination of WordPress and modern web technologies:

  • WordPress for a dynamic, easily manageable landing page.
  • Flutter for a seamless cross-platform mobile experience.
  • React & Node.js for scalability and backend efficiency.
  • PostgreSQL for secure, structured transaction management.

Lessons Learned & Future Work

The platform successfully streamlined payment processing, allowing businesses to manage transactions seamlessly. Future improvements include:

  • Enhanced AI-driven fraud detection for better security.
  • Expansion to additional markets in East Africa.
  • Further UX refinements to optimize user workflows.

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